There is still room for innovation in the IoT space: the power outlet. Tucked behind sofas, on counters behind microwaves, or in the middle of a hallway — these are all inconvenient places. The opportunity for innovation is in the extension chord.
It’s unlikely that we’re going to change the placement of power outlets anytime soon. Building code takes a long to cycle. However, power chords have started to evolve quickly to adapt to new technology.
In 5 years, as Magsafe and micro USB gets cycled out with USB-C, we’ll likely see many extension cables add these in. What will make these new extension cables successful? If they’re able to:
Quirky and Kickstarter have brought us many new power management devices but there’s still opportunity.
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